Your Client Care Team is truly the Axis of your Practice, and your ability to scale is directly impacted by its balance.
The practice owners, leadership team, every clinician and prospective and current clients revolve around your Client Care Team, i.e. your Axis, on a daily basis. Without an optimized intake process in place to handle growth, the intake coordinators, billers, office managers on your Client Care Team can become overwhelmed and struggle to operate consistently.
Without a client relationship management system in place:
Your Client Care Team plays a critical and challenging role in your practice. This is where Practice Axis comes in.
01
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
We designed the first Clinical Client Relationship Management Software (CRM) for Mental Health Practices. Our HIPAA Compliant CRM streamlines your intake process to save time on admin tasks, helps to manage and filter your waitlist to get more clients the care they need in less time. Our email campaign and done-for-you workflows nurture current clients and stay in touch with potential and former clients without manual follow up. Our suite of Appointment Request Forms and Surveys link to a dashboard of reporting insights that you need to make hiring, marketing and clinical decisions as you scale.
02
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
At a mental health practice, the new client journey requires a delicate balance of empathy and efficiency.
Your Client Care Team needs to conduct empathetic conversations to ensure the prospective client knows you care, but also needs to follow a detailed process and prioritize productivity. Your practice needs to balance revenue goals with clinical goals, many of which tie back to the intake process.
Since we know technology is only useful when it augments a process, we teach our proven process of business development strategies in our Launchpad Program. We train your entire client care team while simultaneously onboarding them to the CRM to ensure a smooth transition from our current intake process to full implementation of the practice axis CRM. Most of our practices switch from using long, colorful and elaborate spreadsheets to track incoming clients, so change management goes hand in hand with technical onboarding.
03
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Some of the most rewarding ah-ha moments have happened for our clients during our Q&A’s sessions between practice owners and intake coordinators across the country. We facilitate relationships between our clients so that they can learn from each other and swap ideas with other practices who are also launching Practice Axis.
Beyond the Launchpad Program, we are offering a Client Care Mastermind group for Practice Axis clients. These groups of intake coordinators receive weekly support on lead tracking, client communication strategies, and reporting insights that are sent back to the practice owner.
CRM stands for Client Relationship Management and Practice Axis is a CRM software tool that helps client care teams save time with automatic email reminders and tasks, waitlist management, and reports for practice owners to gain insights as they scale. It’s a database to collect all prospective clients and track their unique journeys to an intake session at your practice. It also includes marketing features and email campaign builder to keep in touch with your current, former and prospective clients. If your client care coordinator is still using Google sheets to manage the intake process and it’s feeling increasingly hectic and overwhelming, now might be the perfect time for a CRM.
Our clinical CRM tracks the journey of a client from the first outreach all the way to their last therapy session. Practice Axis broke the mold for Client Relationship Management with the first Clinical CRM designed for mental health practices. A CRM is traditionally a sales and marketing tool to track new leads and convert them into clients, but therapy seekers are more than leads and deals to be closed. Our Clinical CRM includes all sales and marketing features with language that is sensitive, not salesy. Our robust suite of HIPAA compliant appointment request forms link to a dashboard of clinical reports, such as length of time on waitlist, client termination reasons, number of intakes by therapist, and more. Beyond intake, we track internal referrals for current clients, and organize intake communication for when one person is inquiring about multiple services (i.e. two parents need messages regarding for their child, while one parent is also requesting individual therapy). For a list of clinical reports you can generate with our CRM, click here.
Our product roadmap includes EHR integration in the future.
You don’t want to be too early or too late in adding a CRM at your practice. If you’re growing your practice and wondering if now is the right time, take our quiz here to find out!
This program is designed for your Client Care Team, including Intake Coordinators, Billers, Operations Managers, and Practice Owners. Anyone on your administrative staff is welcome to participate throughout the program. Therapists and clinicians will not need to login to the CRM unless they play an administrative role in the intake process.
You’ll appoint a few people to make decisions on the design of our intake process, email template language, and workflows in the first 3 weeks. These decision-makers will participate in the 90-Min Workflow Walkthrough Session for your practice.
Everyone who will be using the CRM at your practice should attend the 90-minute Launch Ready Training call where we will train your whole team to go live. You can train any future Client Care Team members easily with your Intake Navigator (SOP Manual) and our library of videos.
Great question! A CRM begins tracking the client journey before they are entered into your EHR, and tracks prospects who inquired but never made it into your EHR so you can explore marketing and training opportunities at your practice, as well as cost per acquisition per customer. For more info on the difference between an EHR and CRM, check out this blog article.